No Added Nasties

Products in the EATRIGHT® range are distinctive, inventive and nutritious. For instance, we use certified organic New Zealand grown unhulled brank (Fagopyrum esculentum Moench), a herbaceous plant considered a seed or pseudo cereal ('does not belong to the gramineous family') and natural source of rutin [1]. This, and the other neglected, underutilised food crops (NUFCs), non commodity traded and bioprospected [2] ingredients (where possible), is our way of encouraging agrobiodiversity in a food system where “only three (rice, maize and wheat) contribute nearly 60 percent of calories and proteins obtained by humans from plants” [*].

As you will discover, the ingredients are grown outdoors with nothing unnecessarily added: no sulphites (eg no E221, photo 'fixing', preservative, dough conditioner); no hydrogenated fats, no added colour (NO -xanthin ‘color added’), no 'bleaching agents' (eg E924-6); no high fructose corn syrup; no sugar alcohols (ie no polyols such as sorbitol, mannitol, xylitol, erythritol, maltitol, lactitol or isomalt); no xanthan gum [**] or free flow agents; no ('quick drying') excipients or fillers; no pulping (ie no added brine) [^]; no candying, frosting, or glazing (“no added white refined sugar”); no heme illusion food (with GE traces) [***]; no (Aspergillus flavus potential) peanuts or peanut buttering; no food whiteners (ie no titanium dioxide nanoparticles etc [****]); no over engineered unidentifiables [2].

No fortification [^^] or supplemental minerals, vitamins or enzymes needed: claimable sources of minerals, vitamins and proteases in the product NOT the ingredient list (NO ‘vitamin A palmitate' or 'vitamin D3 added’). The EATRIGHT® nutritious products have “within food” improved functionalities with no pattern-patent(s). So zero delivery mechanisms such as a dropper, pill/capsules, gummies, heavy/fragile bottled liquids, aerosol/spray, alcohol tinctures or shots (often devoid of “aromatic triggers” food provides in precursor of digestion processing [†]). Instead, the “within food” nutrients work proactively with your digestive processes for an improved metabolic release; high in [less refined] beneficial dietary fiber, fiber, complex carbohydrates and suitable for a natural, less processed, "evolutionary diet". Shop here.

Certified organic ingredients (or spray free) are used, whenever possible, so no toxic or synthetic pesticides (pre-emptive bio-accumulation care)  [****], no sewage sludge or irradiation used in the growing cycle and no ultra processing (ie no fractionated ingredients, not industrially made). And no (symptom focused) genetic modification technology (ie non BE, not bioengineered, not genetically engineered) [*****]. So, although research is constantly being updated from “certified organic ingredients have higher nutritional content” [††], we look forward to 'clinical trials and additional human cohort studies to confirm the positive health outcomes linked to organic food consumption’ [******].

And, when you purchase your EATRIGHT (trademark) products, you are not paying for a water weighted product. They are good value in holistic $/kg, $/100g, $/ounce (not '$ lb' without '/') weight-measure terms and NO package weight 'downsizing'. And, although there is a recommended serving size, you may occasionally find a makeweight cookie, extra cracker or additional 10ml in your bulk purchases (ie NZ 250ml : US 240ml [household serving size = cup]) to make sure we meet net weight standards.

The EATRIGHT® Gold Kiwi (organic, low rot) is now available in thick, thin or think & thin options. It is unsweetened and soft dried from New Zealand grown, gold kiwifruit vines, in accordance with BioGro internationally recognized and accredited organic standards, so no artificial colour, color, additives or preservatives. Gold kiwifruit (plant variety rights (PVR) 30746, ‘Zesy002’, US20100333243P1, USPP22355P3) was chosen as it provides a range of naturally occurring actinidin, vitamins (source of vitamins B6, C & E), minerals (potassium in particular), folate, dietary fiber, fiber, antioxidants and plant polyphenols; giving it one of the highest nutrient dense profiles in comparison to other fruits [3]. Scientific research also shows gold kiwi fruit to have unique, wholefood prebiotic action that supports gut microbiome balance for optimal digestive nutrition [*******]. 

Another perennial, nutrient packed, wholesome (portioned) snack is the EATRIGHT® bruise-less apple rings (organic, soft-dried, no-wax, harvest dependent, New Zealand plant varietals (eg from rootstock M116, USPP18618P2 and others). You will find some of the rings have their outer peel intact, adding further nutrition value. And, importantly, it is “single” ingredient "produce" so no below threshold oil, sulphites, sulfites, or processing aids. Buy now

The EATRIGHT (trademark) Pre-Scribed Superseeded (version III) Crackers have no added oil, fat or salt (unlike many other cracker products); a good natural source of plant protein; balanced natural source of essential amino acids (phenylalanine and tryosine (AAA), methionine and cysteine (SAA)), natural source of vitamins that contribute to normal macro nutrient metabolism; low in sodium; source of dietary fibre; unhulled selectively partially sprouted (Taenicide, Vermifuge) seeds; include certified organic ingredients and 'hard-to-find specialty spices, peppers' (Candidicide, Fungicide, Paraciticide, Anthelminthic) horopito mix [********]. 

The products have no added (single strain) commercial yeast. And no code altered, vat produced fungi...an important commitment to our no genetically modified organisms (non GMO) EATRIGHT® products and ingredients.

'Aeration' agents (baking soda E500) are eliminated, lowering sodium substantially, reducing CO? puffery for authentic nutrient intensity. We also use organic no added salt butter, made from pure New Zealand whole cream: a natural suspension of 3–4% dietary butyric acid, natural dietary source of vitamin K2 [*********] or menaquinone (vit. K2 content of heavy cream '587 ± 27.8' mcg/100g [**********] [^^^], higher 'potential' retinol (vitamin A) content (>761mcg/100g), good source of vitamin D (5.2mcg/100g) and a good source of vitamin B12 or cobalamin (0.68mcg/100g) [4].  

Importantly, there is a reduced total sugars content (c/- NDB # 100192 and others) [5] in both cookie products. “Found a cookie that didn't affect my blood sugar (time releasing fibres) and tasted good. That's a tough combo.” Because we use 'ingredients you can pronounce' with no “E” number preservatives (ie no additive code breaker needed, decoding where we can), our products are perishable. So please keep them cool, especially if it is hot and humid, and refresh by warming slightly in the oven. 

You will find our packaging is filled with products (not air or nitrogen “space waste” (although seeds may compact over time)), re[zip]able and no in pack, non-edible, “oxygen absorber” or “desiccant” sachets.; adding less in an over added world. And ‘One Pack Shipping’, no added bag(s) or box needed, for a 1kg pack order of EATRIGHT® Bruiseless Apple Rings. One single transparent pack for one kilogram of air-dried-apples, product label front-of-pack, shipping label back-of-pack. Contents clearly visible for customs clearance. POA. Other selected products and sizes (<4kg) to available, on request.

• Non GMO, not bioengineered (always), Cert. Organic Ingredients (whenever possible). Germplasm-rich for biological diversity, food security 
• Sense full EATRIGHT® cookies, crackers and outshine bars with NO iniquitous names. Food, not fiction, [NOT over-processed removal then recaptured fortifiers or isolates] sources of essential vitamins (A, B1 & B3), essential minerals (IRON, Mg, Zn & K), essential amino acids, inherent enzymes and beneficial dietary prebiotics. Low or no lactose, no sugar alcohols, 65% less total sugars, no raising agents. Good digestibility features
• Non diluted, non polluted: wild harvested non-ubiquitous mushroom mix, organic multi varietal apple and kiwi fruit ready-to-eat (RTE) packs. Grown in the robust outdoor habitat of New Zealand, with more sun (more actinism, more actinidin), less pollution, pests and diseases
• Ingredient-Product: Phytochem IDs | Enzyme ECs | Polyphenol RFs | Bio-activities | EFSA IDs | NZFSA SD9 | PVRs | RDIs | GRIN Nomen | NZStory#s | non GMO | Certified organics | Not over processed | Non elephantine | Predator-lessened | 942100113....
• Rethinking patent-less ways to preserve essential micro nutrients and minimize food waste
• FRET FREE flexible not fixed online shop. No account & no fees added, an easy peasy process. No searching separate: pages tabs or links for ingredients, nutrition panel, benefits, shelf life, pack types, sizes and prices, photos, country of origin. One "Details" page per product.
• And no NZ dollar website price increases on FOODARMACY products. (Default $NZ (sales tax inclusive); world exchange rates available)
• Scrumptious EATRIGHT® Pre-Scribed Super-seeded Cereal, Muesli, Granola (six or more partially sprouted seeds and micro doses of bitter botanicals). Contribute to normal connective tissue structure; psychological, neurological, cardiac and immune function; iron transport; metabolism; reduces tiredness and fatigue without supple-mental vitamins or minerals added to the ingredient list

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Product Standards Gut : Gluten Sensitive No Added Nasties Freeze | Slow™Dried Re Loved | Foodarmacy™